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Why You Should Use Instagram Stories For Your Business

February 24, 2021

Instagram Stories is a valuable function since it encourages users to post more regularly on the site while also ensuring that they are not over-posting. This will keep the main feed from being clogged. Instagram Stories are usually less refined and more natural images and videos, and they vanish after 24 hours, much like Snapchat Stories.

Instagram Posts, on the other hand, are all about being real. The distinction between Instagram Stories and Instagram feed is that Instagram Stories can be a bit rawer than your Instagram feed, which features more polished photos. You can use the feature to offer a behind-the-scenes look at your brand and, in particular, to highlight your company's culture. You can also use Instagram's Stories function to highlight any live events you've hosted or attended. This is because the Instagram Stories feature is even more time-sensitive, allowing you to get more auto IG views, supportive feedback, and even a lot of sharing from your followers.

How to use Instagram stories

When sharing your Stories on Instagram, you'll get three deals. When it comes to posting to your Instagram Story, you have three choices. The camera in the upper left corner can be tapped. Then swipe right to enter the camera by clicking on the Your Story button located just above your feed. When you use your camera, it will default to Standard, but there are some other camera settings that you should be aware of.

You may have noticed that Instagram recently introduced a Snapchat-like filter feature that you can access by clicking on the smiling face next to the arrow icon. This function will make it simple for you to inject personality into your content.

How to tag others

You may also use the Instagram Stories function to tag another user in your story. This is, in theory, a fantastic way to communicate with other followers and businesses. If you want to tag another account, you'll need to do the following:

Typing "@" followed by the username of the account you want to list. This will make the tag clickable, allowing viewers to visit the tagged account's profile. Similarly, if you are listed in another person's tale, you will be notified.

When you're ready to share your story, click the Your Story button. You'll need to save it to your camera roll if you want to post it later. You'll need to press the Send To button if you want to connect to your Story as well as send it to other users.

Bottom line

Instagram Stories are normally found at the top of the feed and can also be accessed via your profile image. You'll have to swipe up while viewing your Story to see who has seen your content. Instagram Stories and Snapchat Stories are very similar, but Snapchat has a facial recognition feature and Lenses or filters. Because of its broad and active user base, as well as its search capabilities, the Instagram Stories feature offers a great opportunity for companies to be discovered.